Private Practice Success

Maria Gray,

Don’t Be a Jack of All Trades

I have trouble delegating tasks that I can do myself. I’m the oldest in our family and I learned how to multitask at an early age. Recently, I spent over two hours trying to fix a problem with a video on my website. I could have devoted that time to marketing my practice, meeting a colleague for lunch or promoting my Women’s group on social media. These activities are far more important to the success of my business than fixing a video on my website. Are you familiar with the term “Jack of All Trades and Master of None?” That day I knew I had to change my ways and stop trying to do everything.

I decided to hire a virtual assistant. My virtual assistant helps me with a wide variety of business tasks, ranging from website issues to formatting my quarterly newsletter. This allows me to focus on more pressing aspects of my business.

Once I realized the value of delegation in my work life, I decided to try outsourcing some of my personal responsibilities. I am a great cook and I like eating healthy meals. I was spending my Sundays grocery shopping and preparing meals for the week. Although I like cooking, this schedule left me with a very short weekend. I now order my groceries online from Instacart, and I’ve hired a personal chef who prepares three dinners for me each week. This way I can still do a little bit of cooking and I don’t have to spend my entire Sunday in the kitchen.

Running a small business takes lots of time and energy. I’m more effective at my job when I have time for fun and relaxation on the weekends. Are you a “Jack of all Trades?” Is there something you are willing to delegate?

Maria Gray, LMFT, NMP, CGP, is a psychotherapist in private practice with offices in West Los Angeles and Larchmont. Maria specializes in trauma and addiction. To learn more about Maria’s practice see Maria’s workshop, Everything You Ever Wanted to Know about Building a Profitable Private Practice but Were Afraid to Ask, will resume next year. Maria also offers individual business consulting. To learn more, go to